Bonnier Accelerator sponsors GeekGirlMeetup

8 maj, 2013

Bodil-Ericsson-Torp_ mini

We are very happy to announce that the talent initiative Bonnier D2D and entrepreneur program Bonnier Accelerator will be Silver Sponsors of the GeekGirlMeetup.

Bonnier Accelerator is a unique business accelerator enabling developers, business minds and creatives to spend three months (with salary) developing a media idea or startup. Apply here!

The official deadline for applying is May 13, but since Bonnier Accelerator doesn’t want to miss out on any GeekGirls applying, they will open the application page again May 25-30, in connection to GeekGirlMeetup in Stockholm.

Bonnier D2D, together with sponsors like Binero, Academic Work, Tekniska Museet, Klarna, SVT, Carnaby, Aftonbladet, FDVK and 23video make a great lineup supporting GeekGirlMeetup in the goal of elevating more female role models in web, code and startups. Hats off to Bonnier!

We asked Bodil Ericsson Torp, Director of Communications & Human Development at Bonnier AB, to tell us more. She’s one of the six jury members for Bonnier Accelerator and also responsible for Bonnier D2D and the focus on digital talent within the Bonnier group.

Hello Bodil, can you tell us more about Bonnier D2D?

The media industry is changing incredibly quickly right now and we’ve seen a need to put the spotlight on and support our digital talents, as well as to create more arenas where people can exchange knowledge and experience. Bonnier D2D is a long-term initiative that includes several programs, such as the Bonnier Digital Forum, an event series where Bonnier staff meet to discuss and hear about a very current topic. And Bonnier Accelerator, the entrepreneur program you mention.

How does Bonnier Accelerator work?

It’s for entrepreneurs who would like to take a media idea with a digital focus and develop it within a big media group. You apply at, where you upload a video pitching yourself and your idea. A jury will look over the applications and decide who will get to take part. You can even apply if you don’t have a specific idea – it’s just as important to have an entrepreneurial spirit and drive. If you don’t have an idea, we’ll match you with a project that fits your profile. Those who are chosen will get office space, a salary, a mentor, lots of networking opportunities and support to develop a business plan.

Why is the program only three months?

We believe that three months is a good amount of time to develop a business plan and take an idea to the next level. We’re also an organization that believes in the power of the individual, we believe more in tailored rather than standardized programs and the way forward will look different for different people. After three months, an evaluation will be made and there will be many possible ways to move forward if everyone feels that the cooperation works. That’s one of the advantages of being part of a big company.

Who should apply?

We have high hopes we’ll get some great applicants from GeekGirlMeetup! We’re looking for creative talents who think in new ways, are strong-willed and have a real business sense. It feels like we’ve come to the right place. Which is also why even though the application period ends May 13, we’ll be opening up the site again in connection to the GeekGirlMeetup late May, in case we missed any GeekGirlMeetup participants. Check out our site – and talk with us at Tekniska Museet (The National Museum of Science and Technology) so we can tell you more!